It’s me. Jo Watson. An absolute treat of a Freelance Creative Copywriter from the North of England…
But what do I know about you?
I know that when it comes to writing your copy, content, or comms, you’re going to do at least one of three hugely regrettable things.
Have a bash at it yourself.
Make a cheap and/or misplaced hire to do it for you.
Use AI. (Y’know, “just for ideas”).
Any good copywriter will try to talk you out of all this stuff.
A truly brilliant copywriter, however, won’t waste anyone’s time even bothering their arse.
You do you, hun.
Me? I help you make a difference, an impact, and money through my words – all whilst wrangling my monocular Zoom-bombing cat (Barry). I can’t guarantee which end you’ll witness on a call. Both he and I have a dark sense of humour and make inappropriate jokes. It’s just one reason that one of us left a “stable career” in teaching. My mother’s words, there.
I have pretentious CMI letters after my name, which I use to great effect on LinkedIn, where pretension is a pre-requisite to post. I enjoy swearing, sarcasm, and puns – and I love a good song lyric or cult movie/TV quote. Look out for those in your first draft, won’t you.
I make tea with the milk in first. Bring the hate.
If you’re still here but you’re not smiling, nodding, and/or inhaling a breath of fresh air, don’t contact me, Sugar Tits. I’m not your girl.
I lost you at the tea thing, didn’t I.